Podcasts have exploded in popularity in the past several years. For entrepreneurs and small business owners, being a podcast guest, especially as an author is a great way to market yourself and to get your book in front of a wider audience.
USD $13.97
Podcasts have exploded in popularity in the past several years. For entrepreneurs and small business owners, being a podcast guest, especially as an author is a great way to market yourself and to get your book in front of a wider audience.
By becoming a guest on a podcast, you’re tapping into the growing tide of people who enjoy listening to content on-the-go. There are potentially millions of people in your target market looking for the solution you provide. Podcasting not only allows you to reach these people, it’s an inherently personal medium. When people hear your voice on a podcast, they’ll get to know you.
You can build your expert status through podcast guesting. Your host’s invitation is an important endorsement of your work and they’ll highlight your message by promoting it to their audience.