SEO Rules

This is the first part of common SEO tactics and it can be broken down into
several techniques or methods. But the basic principle here is that you spread
links going to your website throughout the internet. This is done because one
of the factors that affect search engine rankings is the number of links leading
to the site. Basically each link is a “vote”. The idea behind this from a search
engine standpoint is that if a lot of websites link to a particular website, then
that means the receiver has good content and is deserving of a higher spot in
the rankings. Link Building is done in order to replicate this effect.