Internet Marketing For Newbies

The immediate impression someone gets of your website will determine whether or not they stay on your site or hit the “back” button. It is important that your site be easy on the eyes, easy to navigate and clear in its purpose.
Skip the flash introductions that people get frustrated waiting for. Though they will impress a handful of people, most people will ignore them and resent having to wait for them to load. Have a clean and clear landing page and you will be able to capture the interest of more people.
Make sure it takes less than 1-second for someone visiting your site to know what you are about. If you sell watches make sure there are watches on the landing page. If you are a lawyer make sure your landing page says where you practice and the type of law your practice. You have less than 2-seconds to make an impression so make it count.