All marketing has gone digital. This books talks about it.
This books teaches you the following:
Fundamentals of the digital marketing
Micro and Macro Environment
Marketing Strategies
Content Marketing
Engagement of Marketing Strategies
Subscription Marketing
Visit and Click Strategies
Ascension Tactics
Implementation of the Strategies
Automation and Pesonalization
Checking the Implementation plans for possible Problems
Marketing Campaigns
Communication, Evaluation and Improvement
Content Desigining
Perfecting the content
Website Traffic
Email Marketing
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