Identifying the target market is not an easy task. It is indeed one of the vital elements which inform you about the market you want to target and how it can bring the maximum benefits to you and your consumers and prospects.
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This type of market consists of your key customers that have the identical needs and wants.
Although you have not fully described their needs, you still are in a better position as you are
aware of who is your target market. It can be on a larger scale or smaller scale. However, more
than the size is their needs which will play a decisive role in the end.