Besides being a great marketing tool it also gives the customer a sense
of being appreciated. This is also a very effective way of helping to
build a fairly compatible emailing list or a subscriber’s list.
People are encouraged to subscribe to a site with the incentive of
receiving something free which can be in the form of information,
tangible items, of other tools that could help enhance their own lists.
These giveaways can also be gotten as part of the ad swap exchanges
whereby by something from each partner is the used as giveaways
thus requiring virtually no monetary outlay.
