In a study to determine which fares better in terms of engagement in social media, researchers found video to do better than images.
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The world has truly become digital and it
has made content easily available. But
with the wide availability of content, it
also made people’s attention spans
shorter. And the breadth of content
means multiple forms of it are all
competing for your limited attention.
Why not provide the best possible
content? And videos are now emerging as
the content of choice. And this is what we
will be exploring through YouTube and
YouTube Channels.
