Newsletter Publication Masterclass: How To Publish Like A Pro

If the value of a mailing list is gold, publishing a newsletter would have to fall into the platinum category 

Naturally, you can keep in touch with your mailing list members without a newsletter, but why pass up the opportunity to gain their respect and trust regularly.

 If you merely contact your list members on a random basis, you risk the possibility that they’ll forget who you are. Or even worse, what your product or business is all about.

 With a newsletter, you have the perfect opportunity to step into the privacy of their homes on any given day of any given week or month. You decide. And once you do - and you arrive at their inbox - you have their undivided attention.