In summary, video marketing should be simple and straight to the point.
Video creation is one of those things a lot of people seem to believe you have to be a super geniu,s mad scientist, to be able to pull it off, but nothing could be further from the truth. Anyone who can use a computer or a cell phone can create a video with the tools and resources that are available today.
A lot of people who feel video creation is extremely technical are those who have seen software like Adobe After Effects and other software that is complex to use. However, you don't need to add these high end effects to your average video. You're not looking to create the next Blockbuster movie.
Making videos should be simple, fun and to the point.
I am new to online marketing and I was thinking about going back to school to study online marketing and I came across this book. I am scared of video marketing, but i know I have to do it. Thank you for all the resources in this book.