LinkedIn is a powerful tool to use for both your personal career and your business. Through LinkedIn, you get access to people, jobs, news, updates, and insights that help you be even better at what you do.
In today's marketing environment, it is crucial that businesses have a presence on social media.
Social media marketing can be intimidating and time consuming if you do not have a plan and establish a foundation from the beginning. It is one thing to set up your LinkedIn page, but planning how and when you are going to post to your clients, fans, and future customers is another story. Keeping your customers engaged is where most businesses fall in the social media atmosphere.
Social media marketing has many benefits. Through the different channels available for social media, you can increase exposure for your business, increase traffic to your website, increase search engine rankings, generate leads, develop raving fans, improve your sales, grow business partnerships, and best of all reduce your marketing expenses.
No longer do you need to take out costly ads in the yellow pages or in the newspapers. Those are still great options, but social media provides quicker results you are able to measure and track each month.
In this book, I will walk you through LinkedIn and how you can create your vision. goals, and content for linkedIn. While it isn't vital for you and your business to particpate in LinkedIn, it is a good idea to at least have a presence and point them to your website or a way to interact with your business. You do not want to lose potential client just because you are not found on LinkedIn.
I am so happy that I found this book and course because I was trying to build my business on LinkedIn and I was not getting any engagement on my content, it was difficult for me to generate leads, and to build my brand. Thank you, Nadia for coaching me because now I am getting massive results in my business.
