Larry Franck is a retired CPA accountant with over 40 years' experience in the financial industry. He has worked with entrepreneurs, small business owners, managers, and decision makers. His experience includes five years of online marketing in the digital sector writing How To books and articles on generating targeted traffic, how to use social media to generate web traffic, advanced marketing, and many others.
You might think, what does an accountant doing accounting work know about marketing. In his 40 + years as an accountant, many of his clients' faced marketing problems and issues to grow their business. He was there to help and make suggestions, but he learned a lot from his clients. He found out there are challenges in a whole new area outside of numbers and spreadsheets.