HOW TO START A YOUTUBE CHANNEL IN 30 DAYS... The video format trumps all the others because it appeals to the needs of the brain. First and foremost, the brain just hates to be bored.
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With the comparison you can already see a clear winner. The video format trumps all the others because it appeals to the needs of the brain. First and foremost, the brain just hates to be bored. And while images can be powerful, it’s not as powerful as a truly engaging piece of video. If you find this hard to believe then check out the data below on the top 2 social media platforms that has the most number of users
In a study to determine which fares better in terms of engagement in social media, researchers found video to do better than images. This should not be a surprise because of the fact that video stimulates the brain better than any other media. Below is a comparison of the brain stimulation that video offers vs. that of images and text:
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