So, what exactly is digital inbound solution marketing? It is creating or having a solution that solves common problems of a niche or the masses. It is getting in front of prospects when and where they are.
So, how do you find new Insurance clients? You can try a lot of different traditional strategies like cold calling, networking, trade shows, direct mail advertising, PR or warm markets. These don't work. You can try to meet people on social media, but doing this yourself, but takes too much time and effort.
Because of my marketing background I've tried many marketing strategies and the one that works the best is digital inbound solution marketing.
So, what exactly is digital inbound solution marketing? It is creating or having a solution that solves common problems of a niche or the masses. It is getting in front of prospects when and where they are looking for a solution for a problem. It's also demonstrating your knowledge about their problem, educating them about your solution and giving them the opportunity to connect with you to understand how what you do can help them.
Every time someone visits your website, every time they search for a solution online or on social media, that is an opportunity for them to set an appointment with. When you use social media to market to prospects, your content must be relevant to the problem they are looking to fix. The more common the problem, the bigger your target audience.
This eBook is short read, and you will discover many little known secrets for acquiring more life insurance clients.
In addition, you will be able to see how we use these techniques in our solution. How do we target a niche? How do we educate and attract younger clients? How do we generate thousands of appointments every week? How do we sell life insurance in an entirely different way? How has our small agency sold over $3,000,000 in life insurance the last 8 months?